Thanks to its automated segmentation, Dotaki has allowed us to cast a new, extremely relevant, look on our digital audience. The potential performance increase reachable through their solution is very high.
Dotaki has allowed us to segment our audience in a new way. We have discovered links between our visitors we would have missed otherwise.
Dotaki is the dictionary we were missing to turn Google Analytics and our AB Tests into efficient processes. Probably the biggest step since the advent of data-driven marketing.